Momiji dolls are artist-designed characters that contain secret messages (written on paper) in their base. The idea being that people buy the dolls as gifts and include a personal message. The characters are so appealing that they’ve become highly collectable.
Product Launch Visuals
I was contacted by Momiji after meeting the founders at an event I'd held for Ammo Magazine (a small illustration magazine that I founded). It was clear we had similar tastes and when Momiji heard I'd become 'freelance' they called to see if I'd be interested in creating visual assets for their new characters.
My main task included the creation of launch visuals to promote their latest characters. I designed concepts for each character and then refined their preferred visual for use as website banners, on social media and in newsletters. Below you'll find a selection of launch graphics and also some of the concepts that didn't quite make it.
I've also designed a range of newsletters and other assets including printed flyers for the brand. Momiji have been great to work with and I always enjoy discovering their latest characters in my inbox.